On December 5, 2025, within the framework of the joint action plan for 2025 approved between the National Observatory for Labor Market and Social Protection of the Population and the Azerbaijan Academy of Labor and Social Relations, a training on the topic of “PR-Marketing” was held for students of the “Finance-Economics” faculty of the National Observatory.

The training was conducted by Fidan Jafarova, an employee of the National Observatory. The main goal of organizing the training was to increase the knowledge and skills of students, support their non-academic activities, and develop practical thinking skills.

During the training, students were provided with extensive information about the essence, foundations, principles of PR marketing, and successful examples from international experience, and interactive discussions were held around the questions asked. Students involved in startup activities also participated in the training, shared their views on the issues they encountered in public relations in their projects, and listened to the trainer's recommendations.